What Do We Offer In Practice
Growth and Expansion Package?
Growing and expanding orthodontic practice is more than just attracting new patients – While it’s important to maintain a steady flow of patients, smart practice owners understand the importance of patient retention strategy. Our growth and expansion services bring clarity and stability to your business and prepare it for the new challenges of rapid growth by building the infrastructure you need to support it.
Associate Recruitment
We’ll help orthodontic practices in the recruitment and hiring process to ensure you find the perfect candidate in the least amount of time. This can be a lengthy and costly task without the right guidance, and our team of experts will guide you through every step of the search.
Market Research for Expansion
You need more than just building name recognition among customers to expand your orthodontic practice. You’ll need to prove you’re a better choice than your competitors. We’ll help you research your competitors to see how they market to new patients. We’ll also access their marketing funnel and then brainstorm to see how to make yours better.
Financials Review
You need a solid understanding of your business’s financial health for sustainable growth. Our team will review your finances, assess key metrics, and identify areas for improvement. We then provide recommendations to optimize revenue, minimize expenses, and improve profitability.
Growth and Expansion Strategies
Every practice is unique, and that’s why we provide tailored growth strategies and work closely with you to develop customized plans that align with your long-term goals. From optimizing marketing efforts to implementing efficient operational processes, get actionable strategies to drive practice growth and expansion.
Advantages of Practice Growth and Expansion Solution Program
Our consultation offers several advantages for businesses that want to improve their operations and achieve long-term success. Growth and expansion solutions develop strategic plans to scale business operations effectively. We analyze the practice’s current state and growth opportunities and create a roadmap to success, and also consider market trends, competitor analysis, and target audience to develop a growth strategy. Our programs offer tailored solutions to meet your practice’s unique needs and goals. We consider your clinic’s size, industry, and specific challenges to create personalized strategies. This program also focuses on improving operational efficiency and helps businesses create smooth processes, automate tasks, and implement effective systems.
Common Orthodontic Practice
Growth and Expansion Plan Mistakes
How We Can Help You Avoid Them?
Here are some common mistakes of orthodontic practices when growing and expanding:
Lack of Strategic Planning
Not having a clear growth strategy can hinder progress, and you may struggle to identify opportunities and effective resource allocation.
Ignoring Market Trends
Practices need to keep up with market trends to monitor changes in patient preferences, technology advancements, and industry developments.
Lack of Marketing Efforts
Marketing on traditional and digital channels can not only improve your practice visibility, but can attract new patients, and retain existing ones.
Poor Patient Experience
Not prioritizing patient experience can result in dissatisfied patients and negative word-of-mouth, so always stove to provide excellent customer service.
Poor Financial Management
Practices should maintain a clear understanding of their finances, implement billing and collection processes, and optimize revenue streams.
Hiring the Wrong People
When forming a team, make sure to do your due diligence, including background checks. If you buy a practice that already has a team, take some time to assess their performance.
What do we have for an Ongoing Franchise?
As a valued franchisee, you will receive extensive support to ensure the ongoing success of your business. Here’s what you can expect:
Branding – Access to Revisions and Updates
We provide orthodontic practices with access to revisions and updates for their branding and work with franchises so their brand identity remains consistent and aligned with the current trends.
Marketing and Advertising Strategies, Campaigns
Our franchise support program includes extensive marketing and advertising strategies and campaigns, as well as tailored strategies for each orthodontic practice. We utilize a mix of marketing channels to target the right audience.
HR Support and Updates
Keeping up with HR regulations and best practices can be challenging for orthodontic practices – we provide guidance on employee management, recruitment, training, and compliance with labor laws.
Branded Email and Microsoft OneDrive
We also provide orthodontic franchises with branded email accounts and access to Microsoft OneDrive to maintain a professional image with custom email addresses and store and share files securely on the cloud.
Staff Training Updates
Ongoing staff training is necessary for professional development. Franchises and their teams can access continuous online and in-person training opportunities to improve their skills and stay updated on the industry’s best practices and technologies.
Compliance Updates
We keep you informed about any changes or updates in healthcare laws, data privacy, and patient protection to help you maintain a compliant and ethical practice while minimizing potential risks.
Financial Review and Advice
We review your practice’s financial health by studying your financial statements, revenue, and expenses to identify areas for improvement and offer recommendations for improving financial performance.
Revenue Cycle Review
Our franchise support includes thoroughly reviewing your revenue cycle process, from patient scheduling to billing and collections. We identify mistakes and provide practical recommendations for your revenue cycle.
Processes and Procedures Review
We also review your current processes and procedures to identify areas of improvement and recommend best practices. We improve your practice efficiency, reduce errors, and optimize the patient experience.
Preferred Pricing for Equipment
Our partnerships with leading suppliers allow you to negotiate competitive rates, save on equipment purchases, and invest in state-of-the-art technology and tools.
Preferred Pricing for Lab and Aligner Fees
We negotiate with labs and aligner manufacturers to offer your franchise a discounted price, reducing risk and potentially leading to better pricing.
Preferred Pricing for Supplies
We have strong relationships with key representatives at high-quality orthodontic supply manufacturers, so you can get competitive pricing and consistent services.
Preferred Pricing on Credit Card
Lower your payment processing costs and improve financial efficiency by accepting credit card payments from patients at discounted rates with lower transaction fees.
Preferred Pricing on Financing
Our network of financial partners offers preferred pricing for franchises so you can access competitive interest rates, favorable loan terms, and flexible repayment options when seeking financing or refinancing solutions.
Bills Review and Negotiations
Our team will review your recurring expenses, such as utilities, insurance, and other service providers, and negotiate the best rates and discounts on your behalf.
Lease Review and Re-Negotiations
We also review your lease agreement to ensure you get the most favorable lease terms and conditions to help you get better rental rates and lease duration to optimize your occupancy cost.
Frequently asked questions
I'm a solo orthodontist. Is your program a good fit for me?
Absolutely! Orthodontic Affiliates’ Growth and Expansion package offers solutions for orthodontists at all stages. Whether you’re looking to add an associate dentist, explore new practice locations, or simply streamline your current operations, our program can help you achieve your goals.
I don't have the time or resources for a big expansion project. What can you offer?
Our program is designed to be scalable to your needs. We can help you with smaller growth steps, like associate recruitment or financial review, to free up your time and optimize your current practice.
What are the biggest mistakes orthodontists make when trying to grow their practice?
Our program includes a section dedicated to identifying common pitfalls in practice expansion. These include things like underestimating marketing needs, overlooking financial forecasting, or neglecting staff training during growth periods.
How does your program compare to a traditional franchise model?
Unlike a franchise, Orthodontic Affiliates provides support and resources without dictating your brand identity or clinical decisions. You retain full autonomy over your practice while benefiting from our expertise in growth strategies, marketing, and operational efficiency.
What kind of ongoing support do you offer outside of the initial Growth and Expansion package?
We understand that growth is an ongoing process. Our program offers a comprehensive suite of ongoing services, including marketing and advertising support, staff training updates, compliance monitoring, and financial reviews. This ensures you have the tools and resources you need for sustained success.
What demographic and market trends does OE Affiliate analyze for expansion, and how do you make sure a new location has the best growth potential?
When conducting market research for expansion, we analyze specific demographic and market trends to ensure strategic placement of new locations. We consider factors such as population growth, age distribution, income levels, and local competition, and by examining these trends, we gain insights into the demand for orthodontic services in different areas. We also assess the accessibility of potential locations to maximize growth potential and identify areas with a high potential patient base and minimal saturation of orthodontic practices.
How do Orthodontic Experts Affiliate conduct financial reviews to inform expansion decisions, including the assessed KPIs?
During the financial review process, we assess key performance indicators (KPIs) to inform expansion decisions, which include revenue growth, profitability, cash flow, ROI, and much more. We analyze the financial health and performance of potential locations, and reviewing these metrics gives us insight into the profitability and sustainability of the practice. This data also helps us make decisions regarding expansion, ensuring that new locations have the potential for financial success and align with our growth objectives.
How do OE Affiliate tailor growth and expansion strategies to fit the unique needs and goals of each practice?
We tailor growth and expansion strategies by considering factors such as location, competition, and patient demographics and conduct thorough assessments of these factors to gain a deep understanding of the local market dynamics. This allows us to develop customized strategies that address each practice’s specific challenges and opportunities, maximize growth potential, and align with the practice’s goals.
What qualities and qualifications does Orthodontic Experts Affiliate look for in potential team members for associate recruitment?
Orthodontic Experts Affiliate considers qualifications such as relevant education and training, experience in orthodontics, and a track record of delivering high-quality patient care. Besides that, we also look for qualities such as strong clinical skills, excellent communication abilities, a patient-centered approach, and a commitment to ongoing learning and professional development. To ensure cultural fit with existing staff, we conduct thorough interviews and assessments involving current team members when needed. We strive to recruit individuals who align with our values, possess the necessary expertise, and can contribute to the success and growth of our affiliate practices.
What resources and support does OEA provide for practice owners to understand the complexities of multi-location management?
We offer guidance and training to meet the challenges of monitoring multiple locations. Our team provides expertise in areas such as operational efficiency, personnel management, financial analysis, and strategic planning and offers access to tools and systems that facilitate operations and effective communication across all locations. Through ongoing support and guidance, we help practice owners develop the skills necessary to successfully manage and grow their multi-location practices.
How do Orthodontic Experts Affiliate leverage technology and data analytics to streamline operations across multiple practice locations?
Advanced practice management software and tools help us automate administrative tasks, centralize patient data, and facilitate smooth communication between locations. Data analytics also helps us identify trends, measure performance, and make data-driven decisions to optimize our practice operations.
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